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Who we are

Purpose

Turning execution into competitive advantage.

Positioning

TradeLab is a trade marketing agency working across physical and digital markets, integrating strategy, people, technology and execution as competitive advantage, turning commercial challenges into sustainable results.

TradeLab is a trade marketing agency working across physical and digital markets, integrating strategy, people, technology and execution as competitive advantage, turning commercial challenges into sustainable results.

Our experience

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years of experience

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brands served

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professionals led

How we work

Strategy

Diagnosis of the operation, channel planning, communication cadence and an omnichannel activation plan.

People

Hiring, training and managing field and commercial teams, with a learning path and an indicator per participant.

Technology

Platform, automation and Artificial Intelligence bringing data, campaigns and measurement together.

Execution

The plan happening at the point of sale, with evidence, an auditable standard and correction within the same visit.

Who we serve

TradeLab was built for companies that want to grow with structure

  • For organisations that need to connect strategy and execution.
  • For brands that want to see their data clearly.
  • For companies that want to professionalise their trade marketing operation without adding complexity.

We work alongside manufacturers, distributors, retailers and service providers who believe performance comes from combining intelligence, people and presence across physical and digital channels.

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